Published: 1/7/2021 | Views: 257 | Author: Charlotte | Category: Content SEO | Tag: AI and Content
Content SEO is the easiest part of SEO to understand but it is very difficult to do correctly. Before investing a large amount of time in creating content that you think will help you position better you need to be aware several factors may prevent success.
Difficulties in collecting SEO data
If data is only collected sporadically, data-based SEO action evaluations are impossible. SEO actions must be informed by data and then tracked after completion to measure efficacy. However, sporadic data collection creates holes in the agent's understanding of the outcomes of their actions and the website's performance.
Misunderstanding strategy and purpose
The vision used when taking SEO actions is too narrow, and too much time is spent on unproductive tasks that do not contribute to increased website performance. When SEO actions are based on data gathered from a single narrow source, then they are unlikely to yield tremendous results. Equally, when actions are taken without a clear intention, they may not lead to any meaningful results.
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